Events

Here at PBP, adapting has been the name of the game, from in-person to virtual events, ramping up on tech platforms, and finding ways to pre-record “live” segments to make them feel live. But the adage “the more things change, the more they stay the same” very much applies to our Year 1 of pandemic living.

Have you ever wondered what it looks like to put together a virtual event? They look seamless and effortless, but in reality, a lot of work goes into producing a polished event.

We made it out of the dumpster fire that was the year 2020 – congratulations! And we can see the light at the end of the tunnel – vaccinations are coming, and hopefully being able to see each other in person. Since hindsight is 20/20, what have we learned from the year 2020?

We created a hybrid event checklist for you that highlights a few of the things you should keep in mind when deciding if a hybrid event is right for your non-profit. While there are many benefits to hosting a hybrid event to fundraise for your charity, we also included a few possible pitfalls that you will want to avoid in your event planning process.

Virtual and hybrid events are becoming the standard because the way we interact as a people is changing, with modern tech making connection easier than ever – and though technology can never replace human connection, it can surely bridge the gaps.

It can be easy to put social media on the back-burner, but dedicating the time to put together a marketing campaign for your event can make all the difference. Here are a handful of tips for taking your event viral in the social media world:

Don’t be fooled by the preconceived notion that virtual galas are less work than traditional in-person galas. You will be working hard to make your virtual gala come to life!

When choosing what tech platform(s) to use for your virtual event, the overarching question to keep in mind is: will you search for one platform that is all-encompassing? Or will you cherry-pick parts of several platforms (using the best aspects of each) to create a tech “web” that handles the entire event?

Virtual events are trending right now and non-profit organizations are having a great deal of success with fundraising via this platform. Besides ensuring the safety of all your donors and participants, having a virtual event allows for more supporters to be able to participate and become involved with your organization. And if set up and structured properly, you have the potential to exceed your event’s fundraising goal by leveraging your supporters’ networks.

This month we interviewed two inspiring women, both battling rare forms of cancer, who have channeled their passion to make a difference for their cause into very successful peer-to-peer fundraising campaigns.